Shopping Malls
Shopping mall wayfinding software
Place QR codes as interior wayfinding signage at entrances and corridors. Shoppers scan with their phone and find any store, the food court, restrooms, or parking. No app needed.
Scan to try it live
or tap hereHow it works
Three steps to get started.
Upload your mall maps
Upload floor plans for each level. Include parking levels, outdoor areas — any image works.
Mark stores and services
Place markers on stores, food court, restrooms, ATMs, exits, parking areas — everything shoppers look for.
Shoppers scan and find their way
Shoppers scan QR codes at entrances or corridors. They see the full map and search for any store or service. No app needed.
Why malls use QRCodeMaps
Shoppers find what they need. They stay longer and come back.
Shoppers find stores faster
No more wandering or asking security guards. Shoppers scan and search for any store by name.
No app to download
Shoppers scan with their phone camera. Works instantly — no app store, no login, no mall Wi-Fi required.
Cheaper than directories
No expensive digital kiosks or printed directories to update every time a tenant changes.
Update in real time
New store opened? Tenant moved? Update the map online — live immediately.
Covers all levels
Multiple floors, parking levels, outdoor areas — all connected. Shoppers search across the entire mall.
See what shoppers look for
Analytics show which stores and services get searched most. Valuable data for leasing decisions.
Tools built for retail spaces
Everything you need to guide shoppers through your mall.
Mall floor plans
Upload maps for each level. Shoppers see every store, service, and facility on a clear visual map.
QR codes at every entrance
Each marker gets a printable QR code. Place them at mall entrances, escalators, and corridor junctions.
Store search
Shoppers search for any store or service by name and get directions across all levels.
Shopper analytics
See which stores get searched most, peak shopping hours, and which areas draw the most foot traffic.
Multi-level management
Ground floor, upper levels, parking, food court — manage the entire mall from one account.
Tenant coordination
Mall management controls the maps. Update store names and locations as tenants change.
Understand shopper navigation
See what shoppers search for and where they go.
Store searches
Which stores and services do shoppers search for most? See demand by name.
Floor traffic
Compare scan activity across levels. See which floors get the most foot traffic.
Missing locations
Find what shoppers search for but can't find. Improve signage or add new markers.
Peak shopping times
When do shoppers scan the most? Weekends, evenings, holidays — plan staffing accordingly.
Mall navigation when the directory is out of date
A mall directory is obsolete the day a unit changes hands, and units change hands constantly. Shoppers work this out quickly, which is why so many walk past the board and search on their phone instead.
That is the real competition for mall navigation. Not other signage, but a shopper standing in your centre searching the internet for a shop that is forty metres away. If your own map is not the easiest thing to reach, you lose both the visit and any idea of what they were looking for.
An interactive mall map fixes the freshness problem, because a new tenant is an edit rather than a reprint. It also fixes the coverage problem: a board can show anchor tenants, but a searchable map can hold every unit, every toilet, every lift and every car park entrance.
The search data is the part centre managers tend not to expect. Knowing what shoppers typed and could not find is a direct read on both your signage and your tenant mix.
Retail wayfinding: malls, centres and standalone stores
Retail wayfinding covers two quite different problems that get the same name.
In a mall or shopping centre the problem is finding a shop among a hundred others, and the enemy is the directory board going stale every time a unit changes hands. Shoppers work that out fast, which is why so many walk past the board and search on their phone instead. If your own map is not the easiest thing to reach, you lose both the visit and any record of what they were looking for.
In a standalone store the problem is finding a category inside one room. Aisle markers and category signs do most of that work, and the wayfinding question is usually whether the categories are named the way customers describe them rather than the way the buying team files them.
Both benefit from the same thing: a searchable map that a shopper reaches from where they are standing, and a record of the searches that came back empty.
Common questions
What is retail wayfinding?
Retail wayfinding is helping shoppers find a shop, a category or a facility inside a centre or store. In malls it centres on keeping the directory current; in single stores it is mostly about naming categories the way customers describe them.
What is an interactive mall map?
An interactive mall map is a searchable digital version of the centre directory. Shoppers open it on their phone, search for a shop or facility, and see where it is relative to where they are standing.
How quickly can we add a new tenant?
Immediately. You add or rename a marker and it is live, which is the main advantage over a printed board that has to be re-fabricated and reinstalled.
Can we see what shoppers are searching for?
Yes, and it is usually the most useful part. Search terms that return nothing tell you which brands people expect to find in your centre and which facilities your signage is hiding.
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